Ferragosto, celebrated on August 15th, is one of Italy’s most cherished holidays, rooted in ancient history and brimming with traditions. As many Italians head to the beaches and mountains to escape the summer heat, travelers may find themselves wondering what’s open, where to go, and how to experience Italy authentically during this festive season.
The History of Ferragosto: From Ancient Rome to Modern Italy
Ferragosto dates back to 18 B.C., when Emperor Augustus declared it a public holiday. Originally known as Feriae Augusti, it was a time to honor the gods and celebrate the harvest. Over the centuries, Ferragosto evolved, blending with the Catholic feast of the Assumption of the Virgin Mary. Today, it remains a day of rest, feasting, and festivity, deeply ingrained in Italian culture.
August in Italy: Is the Country Really on Vacation?
It’s a common belief that Italians take the entire month of August off, but the reality is more nuanced. While many businesses, particularly family-owned shops and restaurants, close for the month, larger cities and tourist hubs often remain open. Essential services like hospitals, pharmacies, and supermarkets continue to operate, although with reduced hours.
What’s Open and Closed During Ferragosto?
- Closed: Expect small, local businesses and some restaurants to be shut, especially in smaller towns.
- Open: Major tourist attractions, museums, and larger chain stores in cities usually stay open, catering to both locals and tourists.
- Tip: Always check ahead if you have specific plans, as opening hours can vary.
Beach and Lake Traditions: Where Italians Go to Relax
Ferragosto is synonymous with beach trips and lakeside escapes. Italians flock to coastal towns, from the Amalfi Coast to the beaches of Sardinia, to enjoy the sun and sea.
- Beaches: Popular spots like Rimini, Viareggio, and the Cinque Terre are packed during Ferragosto. For a quieter experience, consider lesser-known beaches in Puglia or Calabria.
- Lakes: Northern Italy’s lakes, such as Lake Como and Lake Garda, offer a cooler alternative with stunning landscapes and outdoor activities.
Travel Tips for Tourists: Where to Go and What to Avoid
Where to Go:
- Go Off the Beaten Path: Explore regions like Friuli-Venezia Giulia, Umbria, Le Marche, or Abruzzo. These areas offer rich history, beautiful landscapes, and authentic local experiences without the crowds.
- Support Local: Seek out agriturismos (farm stays) and locally-owned accommodations to support sustainable travel.
What to Avoid:
- Crowded Hotspots: Avoid overly crowded tourist areas like Venice, Florence, and the Amalfi Coast during Ferragosto. The influx of both locals and tourists can make these destinations less enjoyable.
- Overpriced Tourist Traps: Be wary of restaurants and shops in major tourist areas that inflate prices during this peak season.
Embracing Authentic and Sustainable Travel During Ferragosto
Traveling during Ferragosto doesn’t mean you have to follow the crowds. Embrace Italy’s lesser-known gems, engage with local culture, and practice sustainable travel. Consider visiting smaller towns, staying in eco-friendly accommodations, and participating in local festivals or events.
Ferragosto offers a unique opportunity to experience Italy’s rich traditions and natural beauty. By planning wisely and opting for off-the-beaten-path destinations, tourists can enjoy an authentic and sustainable Italian holiday.
