Explore Italy’s Diverse Wine Regions at Vinitaly 2024

Vinitaly 2024 has arrived, reaffirming its status as the premier trade fair brand representing the entire spectrum of Italian winemaking on the global stage. With over 4,000 wineries from Italy and 30 other countries, this event serves as a must-attend for industry professionals, journalists, and wine enthusiasts alike. Let’s dive into what Vinitaly 2024 has in store, highlighting some standout participants such as the Garda DOC Consortium and the Barbera d’Asti Consortium and Wines of Monferrato.

Vinitaly: A Global Wine Industry Hub
A Worldwide Gathering

Courtesy Photo: Vinitaly/Veronafiere

Vinitaly brings together more than 4,000 wineries from Italy and around the world, showcasing the diversity and richness of Italian winemaking. This year’s 56th edition expects to host over 30,000 operators from 140 countries, underscoring its significance as a global platform for the wine industry.

Strategic Positioning and Business Opportunities

Federico Bricolo, President of Veronafiere, commented:

“Vinitaly is not only a fundamental ally for companies in this sector but also helps improve the positioning of Italian wine in the main strategic areas. This year sees 1,200 top buyers from 65 countries ready to meet and begin negotiations with exhibitors. This result is up by 20% compared to 2023 and was achieved thanks to an impressive incoming campaign, developed not the least with the support of ICE Trade Agency, which for the first time also involved all the country’s promotion institutions. Business diplomacy to help the sector and companies grow.”

Garda DOC: A Taste of Lake Garda’s Excellence
Experience Lake Garda’s Essence

Garda DOC man holding green grapes in Italian vineyard

Step into the world of Garda DOC at Exterior Pad. 5 Stand 1, where a lemon house sets the stage for an immersive experience. This display encapsulates the landscape, light, and scents of Lake Garda, inviting producers, distributors, industry experts, journalists, and wine enthusiasts from around the world.

A Rich Schedule of Activities

Paolo Fiorini, President of the Garda DOC Consortium, highlights an intense schedule aimed at showcasing the denomination’s excellence. From tastings to pairings, the program offers a preview of the cultural and gastronomic wonders of the Garda territory.

Culinary Delights and Entertainment

Join Chef Federico Pelizzari daily from 12 pm to 2:30 pm for tastings featuring Varzi DOP salami, Montasio DOP cheese, and Cuneo DOP raw ham, perfectly paired with Garda DOC wines. Plus, don’t miss the exceptional DJ set from Sunday to Tuesday, 4 pm to 5:30 pm.

Special Events

Masterclass “Lake Garda and its Wines”
Sunday, April 14th, 4:30 pm
Veneto Pavilion Stand (Pad.4 D4/E4)

Press Conference “DOP Excellences: A Truly European Savoir-Faire”
Monday, April 15th, 11:30 am
DOC Garda Stand

Press Conference “Garda Wine Stories”
Tuesday, April 16th, 11:30 am
DOC Garda Stand

Barbera d’Asti Consortium and Wines of Monferrato: Celebrating Diversity
Unveiling Unique Wine Varieties

The Barbera d’Asti Consortium and Wines of Monferrato will be in Hall 10 – Booths D3, E3, G3, F3, H3, ready to present their exceptional wines. President Vitaliano Maccario emphasizes the importance of Vinitaly as a significant showcase for their UNESCO heritage territory.

Vineyard in Barbera d'Asti

Ambitious Restyling Project

President Maccario introduces an ambitious restyling project aimed at communicating the uniqueness of their wine varieties through new labels. Experience this “United in Diversity” concept unveiled at the fair.

Masterclasses and Celebrations

Presentation Conference “The Strength and Essence of the Barbera d’Asti Consortium and Wines of Monferrato in the New Graphic Design”
Tuesday, April 16th, 11:00 am

Masterclass on Barbera d’Asti DOCG
Tuesday, April 16th, 5:00 pm

Nizza DOCG Tenth Anniversary Celebration
Monday, April 15th, 5:00 pm

Vinitaly 2024: Your Gateway to Italian Wine Excellence

Vinitaly 2024 sommelier pouring glass of wine

Vinitaly 2024 stands as a testament to the global appeal and significance of Italian wine. With its vast array of exhibitors, including renowned consortia like Garda DOC and Barbera d’Asti, Vinitaly offers a comprehensive view of Italy’s enological landscape. Don’t miss this extraordinary opportunity to explore, taste, and celebrate the world of Italian wine at Vinitaly 2024!

Lisa Morales

Editor-in-Chief

Based in Miami, I am the Editor-in-Chief for Live in Italy Magazine. I am a member of the International Food Wine Travel Writers Association (IFWTWA) and contributor to internationally recognized art; food and wine; and travel publications. In my free time, I love to cook and bake; take photographs; go for nature walks; and run on the beach. I am WSET 2 Certified and working on the CSW. I look forward to getting to know you! Follow Us @LiveInItalyMag 🇮🇹.

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